Do You Need A Mission?

Scores of business planning and strategic experts will state a mission statement is mandatory for your company direction and fund raising. Other advisors suggest writing a mission statement becomes a meaningless few sentences collecting dust somewhere in your office. Is a personal and corporate mission statement necessary for success in today's hostile business climate? The answer depends on whether or not the mission statement you compose has significant meaning to you, or is just another corporate exercise in futility. A company mission statement can help align your daily business decisions and overall goal planning. These sample mission statements will provide a few ideas to discover your own purpose.

Scooter Store: Provide freedom and independence to people with limited mobility.

Kenexa: Talent has no limits. We optimize human potential, increase happiness, and maximize the engagement of people by providing superior solutions for understanding, acquiring, developing and retaining talent.

Joe Boxer: JOE BOXER is dedicated to bringing new and creative ideas to the market place, both in our product offerings as well as our marketing events. We will continue to develop our unique brand positioning, to maintain and grow our solid brand recognition, and to adhere to high quality design standards. Because everyone wants to have fun everyday, JOE BOXER will continue to offer something for everyone with fun always in mind.

Explore the 3 key ingredients of meaningful mission statements. Take the first step in Writing a Meaningful Mission Statement.

Elsewhere on the Web: Franklin Covey Mission Statement Builder