Marketing Plan Samples & Resources
Need help writing a marketing plan for your small business? Take a look at marketing plan samples from around the Internet.
Tuning In to Your Customer's Marketing Channels
Most small businesses usually focus marketing efforts in one or two key areas. The more effective marketing channels you can use, the greater your level of penetration into your customer's world. Here are a few alternative marketing channels to grow your bottom line:
Most small businesses usually focus marketing efforts in one or two key areas. The more effective marketing channels you can use, the greater your level of penetration into your customer's world. Here are a few alternative marketing channels to grow your bottom line:
Low Budget High Impact Marketing Plan
The secret to creating a high impact marketing plan is to optimize your limited budget. Use low budget marketing to get your message out to your customers on a regular basis and watch sales revenue grow.
The secret to creating a high impact marketing plan is to optimize your limited budget. Use low budget marketing to get your message out to your customers on a regular basis and watch sales revenue grow.
A Business Owner's Secret Weapon: Swot Analysis
The SWOT analysis is a business tool available in the tool box of any small business owner. However, running a business forces you to focus on the issues and fires burning today, not tomorrow. Learn how to apply a SWOT analysis to your business and position yourself ahead of competitors.
The SWOT analysis is a business tool available in the tool box of any small business owner. However, running a business forces you to focus on the issues and fires burning today, not tomorrow. Learn how to apply a SWOT analysis to your business and position yourself ahead of competitors.
Certification Program Marketing Plan
Developed by the students at Colorado State University, this marketing plan sample provides a complete plan with excellent analysis. This plan was a proposal for the American Marketing Association. Posted at South-Western, a division of Thomson Learning.
Developed by the students at Colorado State University, this marketing plan sample provides a complete plan with excellent analysis. This plan was a proposal for the American Marketing Association. Posted at South-Western, a division of Thomson Learning.
Generic SWOT Analysis
A generic SWOT analysis in a nice layout table. Provides overview of what goes into each box of the SWOT analysis. (Word format)
A generic SWOT analysis in a nice layout table. Provides overview of what goes into each box of the SWOT analysis. (Word format)
Market Plan Sample Annual Implementation Chart
This is a single page layout of a marketing plan. Covers advertising, P.R., client contact and direct mail marketing initatives over the course of a year. (pdf format)
This is a single page layout of a marketing plan. Covers advertising, P.R., client contact and direct mail marketing initatives over the course of a year. (pdf format)
Marketing Plan Outline
From the SBA Online Women's Business Center is an outline of what goes into a successful marketing plan. Covers the 4 P's of marketing: price, promotion, product, and placement.
From the SBA Online Women's Business Center is an outline of what goes into a successful marketing plan. Covers the 4 P's of marketing: price, promotion, product, and placement.
Marketing Plan Sample Outline
Factivia provides an excellent outline of what goes into your marketing plan with a complete description of categories. (6 pages in Word format)
Factivia provides an excellent outline of what goes into your marketing plan with a complete description of categories. (6 pages in Word format)
Sample Marketing Plan Chart For Online Market
An example of a generic plan project for Internet marketing. Areas included are website marketing, newsletter campaign, and paid media. (pdf format)
An example of a generic plan project for Internet marketing. Areas included are website marketing, newsletter campaign, and paid media. (pdf format)
Software Business Marketing Plan Sample
Excellent marketing plan sample for software small business. Includes executive summary, environmental analysis, SWOT analysis, and market plan implementation. (11 pages in pdf format)
Excellent marketing plan sample for software small business. Includes executive summary, environmental analysis, SWOT analysis, and market plan implementation. (11 pages in pdf format)
SWOT Analysis of Dell Computer
This analysis provides a full description of Dell's competitive landscape and a breakout of strengths, weakness, threats and opportunities (SWOT).
This analysis provides a full description of Dell's competitive landscape and a breakout of strengths, weakness, threats and opportunities (SWOT).
Small Business Calendar for 2010
Having a successful year in your small business takes planning and execution. To get you started on the road to your best year, we have developed a 12-month planning calendar for your small business.
Having a successful year in your small business takes planning and execution. To get you started on the road to your best year, we have developed a 12-month planning calendar for your small business.