Small businesses need an online presence these days, and having a Facebook page is a necessary tool for marketing a business online.
There are many reasons why Facebook is so effective for businesses, and many ways to engage and interact with your audience once you are there, but creating a Facebook page is the first step.
Once you are on Facebook, you will want to customize your page so it effectively represents your company and brand. Ultimately, you want your Facebook page to be a useful and frequently visited place online for members of your target audience.
Having a custom welcome page that greets visitors, encourages them to "like" your page and guides them through the features is a powerful way to facilitate interaction. If you are familiar with coding and website development, you can create a custom iFrame application on your own. If not, there are many services that will do the work for you, and help you save a great deal of time and effort.
Here are seven tools that can help you take your plain Facebook page and make it an interactive and fun destination that promotes your business online.
