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By Darrell Zahorsky, About.com

Small Business Opportunity: Everything's Poker

Opportunities in this gaming market can range from customized poker chip production to poker boot camps. In this hyper-competitive market more mosaic routes might be best.

One such entrepreneur to take advantage of the poker boom is 27-year old Bhu Srinivasan. With the launch of a new poker magazine called "All In", Srinivasan fills a niche in a fast-growth market. Magazine corporate sponsors include Belvedere Vodka and Samuel Adams with feature stories from top poker players like Howard Lederer and Chris ‘Jesus’ Ferguson.

Poker skills are not a requirement to participate in this hot business opportunity. The WorthGroup of Nevada specializes in the construction of casinos making $45 million in 2003. Fast enough growth to make the Inc 500 list in 2004.

Driving Force: Shows like ESPN's World Series Of Poker and Bravo's Celebrity Poker Showdown have helped popularize the poker craze. Add the overall growth of the gaming business to poker and you have a business opportunity hit.

Risks: Whether poker is viewed as a game of skill or game of chance, there are legal and moral issues involved in the gaming business. Using legal counsel to interpret government laws and regulations is in the best interest to reduce some of the potential risks of a venture in this category.

Resources:

ESPN's World Series Of Poker

All In Magazine

Inc 500 WorthGroup

The business opportunities presented represent a range of profit potentials and risk. Before venturing forth, consider more in-depth research and a business plan to improve your odds of success. In the end, the best business opportunity is the one that closely matches your experience, skills, and interests along with a rising tide of growth.

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