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How to Write a New Customer Welcome Letter


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New Customer Welcome Letter
Businessman sitting at conference table
Thomas Barwick/ Stone/ Getty Images

A new customer welcome letter is a valuable part of acquiring new clients, especially if your business is one that focuses on personal relationships. Taking the time to write a new customer welcome letter has a few benefits, including:

  • Shows your customers that you value their business
  • Officially introduces your company to new customers
  • Reassures new customers that they made the right decision in choosing your company
  • Provides important contact information

This step-by-step tutorial will walk you through a new customer welcome letter format, and the sections it includes, so you can use it as a template in your own business.

View the full-size version of the new customer welcome letter example shown here.

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