Your business plan will require an appendix following the financials for all supporting documents. This acts as a great reference area to back up your assumptions and provide added credibility to the plan. The appendix is not part of the plan but an addition. Therefore, a 10 page business plan will be 10 pages plus the cover, table of contents, and appendix.
What to Put in Your Business Plan Appendix?
- legal documents
- market studies
- resumes
- customer testimonies
- photographs & maps
- distributor/supplier list
- articles
- owner's personal financial statements
- tax statements
- advertising materials & brochures
- credit reports
- character references
- equipment list
- glossary
- reference section/bibliography
Once you have a good understanding of the business plan outline needed for your company then the research and writing can begin. A business plan novel does not ensure success. Provide enough information for decision-makers to give you the opportunity to sell your company and yourself.

