Is Fast the Speed of a Start-up Business?
Monday April 30, 2007
We live in fast times. Times where the magazine of choice for the rapidly changing business world is Fast Company Magazine. Times where we learn how people make instant decisions in the best-selling business book Blink: The Power of Thinking Without Thinking. Times of shortened product lifecycles. Dr. Ghadar, director of Penn State's Center for Global Business Studies estimates product life cycles have decreased from 15-20 years in the postwar era to three years today. Acting fast is the mantra of business today. Is fast the speed of a start-up business?
For many new and first-time small business owners the answer lies more in starting right, laying the foundation, and seeing if the business is viable. Although we live in fast times the art of a slow start still allows entrepreneurs to "test the waters" and see if the business is viable while still earning a full-time paycheck. But there are many traps to avoid when moonlighting. Learn the 6 Keys to Avoid Part-time Business Disaster.


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