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Darrell's Small Business Info Blog

By Darrell Zahorsky, About.com Guide to Small Business Info since 2002

Beat the Do Not Call List Blues

Thursday June 9, 2005
What can your small business do to deal with the FTC Do Not Call list? Telemarketing is an effective tool in the arsenal of marketing mix providing sellers with many benefits including a lower cost of sales. While telemarketing has been proven as a welcomed marketing method among small business, consumers have been less accepting. The consistent calling on consumers ended in a backlash resulting in the opening of the U.S. National Do Not Call list as of June 27th, 2003. Learn what steps you can take to "Beat the Do Not Call List Blues."

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