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Darrell Zahorsky
Darrell's Small Business Info Blog

By Darrell Zahorsky, About.com Guide to Small Business Info

Business Opportunity: Body Scanning Grows With America's Health Fascination

Wednesday September 17, 2003
It's a strange paradox that we study the wealthy to become richer but for health we study disease. Modern medicine has spent the last century learning the mechanisms of disease. On the other hand, millions of Americans are seeking greater health through alternative medicine and wellness. As noted by economist, Paul Zane Pilzner, the wellness industry will reach a trillion dollars in just 10 years.

The wellness revolution has already begun as health care costs are expected to spike and consumers are taking their own health into their own hands. Witness the birth of a new business opportunity in whole body computerized axial tomography (CAT) scanning. These scans take a detailed look inside the human body for signs of potential disease. While the jury is still out if these scans have medical benefits (FDA Advisory), the number of CAT Scan businesses such as HealthFair USA, has doubled to 88 centers in one year. At least one thing is true...the wellness revolution has started.

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